on Apr 18th, 2006The Baby Boomer Effect in the Memorabilia Market
For those who aren’t quite convinced that Baby Boomers will be driving the marketplace look no further than the memorablia market. Record sums are being paid for nostalgic music items from artists like the Rolling Stones and John Lennon. Time to start readjusting those marketing plans corporate America.
Back in the 1960s, who would have guessed Mick Jagger would still be stalking the stage at 62 or that rock ‘n’ roll history would be chronicled in major museums? The music’s enduring appeal has spawned one of the hottest hobbies around: collecting rock ‘n’ roll memorabilia. Everything from old records, intact concert tickets, and performers’ clothing is collectible, but guitars and hand-written lyrics often fetch the biggest bucks. Last year the English auction house Cooper Owen sold the page on which Beatle John Lennon hashed out the lyrics to All You Need is Love for $1.2 million.
Rock “N” Roll Is Here To Sell
Boomers are driving a memorabilia market that’s…well…rockin’
Business Week, April 24, 2006
By Thane Peterson
Check out the Cooper Owen Auctions